At the helm of K. Anderson Marketing, Inc., Kim
Anderson approaches each project with a fresh perspective and a tenacious commitment to furthering a company's marketing goals. Kim founded her consulting practice a decade ago to
provide marketing solutions to companies of all types. By throwing away the cookie-cutter approach, she has built a company that generates creative, fun and on-target strategies that consistently
break through the clutter.
With an MBA in Strategic Marketing and a BS in Communications from Cornell University, Kim's marketing solutions are grounded in a solid educational background. To
add to this, Kim's work in theater and her interests in architecture and graphic design introduce an extra infusion of creativity and dramatic flair to each new project.
Equally important, Kim's work is
enhanced by years of extensive experience and success in her field. Since founding her consulting practice in Boston in 1989, she has worked with a variety of fast-paced and demanding companies,
ranging from a 90,000-employee global high-profile technology company to a small, 25-person professional service firm.
A long string of successes has given Kim practical knowledge of a wide range of
business types and communications tools, and has guided her in developing a strong problem-solving approach, tinged with a spark of creativity, to benefit each client's unique situation.
