BigPond Marketing is a team of brand marketing consultants offering a full range of marketing and communication services .
Kim Anderson, Founder
Kim Anderson is the founder and president of San Francisco-based BigPond Marketing. Kim founded her marketing consulting practice over 10 years ago and has worked with
a variety of fast-paced and demanding companies ranging from large global technology companies to small professional service firms. Kim excels at developing positioning, articulating key messages,
developing effective communications strategies, and creating focused, impactful marketing programs.
Kim has worked with some of the world's most recognizable brands such as Hewlett
Packard, Silicon Graphics, Cellular One and Xerox. She has created standout brands for numerous companies, relaunching stale and homespun marketing efforts into elegant brands that truly reflect the essence
of the company.
She holds an MBA in Strategic Marketing from Cornell University.
Strategic Alliances
BigPond Marketing has formed alliances with various
professionals and vendors who provide their expertise in the delivery of the branding and marketing services we offer to the spa industry.
The purpose of these alliances is to provide our
customers with products and services from a customized team of best-of-class experts who provide a more cost-effective and tailored solution than a "we do it all" one-stop-shop agency can provide. We manage
the project seamlessly and ensure that each client is given our full attention and expertise.